Introduction HiBar is not just another beauty brand; it’s a mission-driven company committed to revolutionizing how we approach personal care by eliminating plastic waste while delivering salon-quality results. The Origins of HiBar HiBar was founded by individuals passionate about both beauty and the environment. Confronted with the alarming amount of plastic waste generated by traditional […]

Introduction Blueland has emerged as a top direct to consumer leader in the sustainable cleaning industry. Founded with a mission to make it easy to be eco with innovative products in reusable packaging that are convenient, effective and affordable, Blueland is making significant strides toward a greener future. This case study explores Blueland’s journey, their innovative […]